Leveraging Technology to Expand Your Psychometric Business

As a psychometrician, you have a wealth of knowledge and experience that you bring to your clients. You understand the value of providing the right assessments and interventions to help them reach their goals and improve their performance. 

However, the competitive landscape is constantly changing and technology is becoming increasingly important to stay ahead of the curve. In this blog post, we'll explore the benefits of leveraging technology to build new service offerings and grow your business.

The Importance of Technology in Your Business

Technology is the cost of entry these days for any profession. It's critical that you have access to the latest technology to win new business, retain your existing clients, and establish long-term revenue streams. If you can't stay current, why should your clients stay with you? 

By incorporating technology into your offerings, you can differentiate yourself from your competitors, provide better value to your clients, and build long-term engagement.

Building Long-Term Customer Engagement Models

By combining your services with a Software as a Service (SaaS) technology such as Evolve Assess, you can build long-term customer engagement models that will keep your clients coming back. By providing ongoing support, maintenance, and upgrades, you can ensure that your clients have the latest technology and are getting the best value for their money. This can also help you move to a service retainer contract, where you bundle your services and technology together for a monthly or annual fee.

Generating New Revenue Streams

Incorporating technology into your offerings can also help you generate new revenue streams. By productising your assessments, you can scale your business and reach more clients. You can even start your own partner channel and reach a global audience. By leveraging technology, you can build a competitive advantage that is hard to copy and keep your competitors at bay.

The Benefits of Evolve Assess

We at Evolve Assess understand the importance of technology in the success of psychometric assessments. That's why we've developed a platform that provides real-time insights, analysis, and support to help you succeed. Here are just a few of the ways in which our platform can help you grow your business:

Dashboard-Based Analysis

Our platform provides dashboard-based analysis that can help you produce metrics, track trends, and identify key issues. With real-time insights, you can impress your clients with their staff's strengths and skill gaps, and provide tailored learning interventions and development plans. You can even leverage aggregated data to provide individual and group insights whenever you need them.

Uncovering Raw Assessment Data

Our platform also provides access to raw assessment data, which can help you ensure that your assessments are not adversely impacting certain groups. With this information, you can keep diversity, inclusion, and equity in mind when developing your assessments and interventions.

Support from the Evolve Assess Team

At Evolve Assess, we believe in partnerships, and we're fully committed to supporting you in growing your business. Our team is available to answer technical and security questions, provide technical demonstrations of the platform, and provide technical documentation. We'll even join you on client sales calls to answer any questions they may have.

Every client at Evolve Assess has a dedicated Client Success Manager, who will take responsibility for the relationship between our organisations. Your CSM will provide a completely personalised service, share usage data, and provide strategic planning support. We can even collaborate on joint marketing campaigns to maximise exposure for your psychometric tool.

Setting Up Trial Support: A Key Ingredient for Success

If you’re looking to expand your psychometric business, then offering a trial version of your services can be a key factor in helping you win new customers. This is where the Evolve Assess team comes in to play a crucial role.

At Evolve Assess, we understand that it’s important for potential clients to see what you can do and what kind of value you can provide, before they make a commitment. That’s why we offer complimentary credits for the trial period, to help you get those deals over the line.

This trial support will give you the chance to demonstrate your skills and expertise in a real-life scenario. You’ll be able to show how your assessments can impact your clients’ businesses positively and help them achieve their goals.

Dedicated Client Success Manager: A Personalised Service Tailored to You

Another key factor in the success of your psychometric business is having a dedicated Client Success Manager (CSM). Every client at Evolve Assess has a CSM, whose job it is to take responsibility for the relationship between our organisations and provide a completely personalised service tailored to your needs.

The CSM will be your point of contact for regular catch-ups, usage data sharing, strategic planning support, and more. They’ll work closely with you to ensure that your success is their success, and that you get the most out of your partnership with Evolve Assess.

Joint Marketing: Maximising Exposure for Your Psychometric Tool

Finally, another great way to grow your psychometric business is by collaborating with Evolve Assess on joint marketing campaigns. This will give you the opportunity to reach a wider audience and showcase your tool to a broader range of potential customers.

We’re more than happy to collaborate on joint articles, whitepapers, co-branded materials, webinars, guest blogging and speaking engagements. By working together, we can maximise exposure for your psychometric tool and help you achieve the growth and success that you’re looking for.

Leveraging technology is crucial to the success of any psychometric business. By partnering with Evolve Assess, you’ll have access to the latest technology and a team of experts who are dedicated to your success. From dashboard-based analysis to trial support and joint marketing campaigns, we’re here to help you build a thriving psychometric business that provides value to your clients and generates new revenue streams for you. Get in touch with us today to find out more about how we can help you grow your business.